What do a podcast, a stand-up comic, & a Brooklyn musician, all have in common? No, this isn’t a joke (which would make more sense to be fair). These are the 3 briefs Illo Agency has completed with Rev — Lyft’s guide to the transportation revolution.
If you don’t know who Lyft is, Lyft is a transportation company and is available to approximately 95% of the United States population. Recently Illo has been working with Rev, which is Lyft’s editorial brand that covers everything from rideshare to bikes, electrification to AVs, and urban planning to transportation equity. Rev will tell the stories of the people, technology, and ideas that are changing the world of transportation.
We have had an eclectic mix of artists working on these including Maria Contreras, Natalie Foss, Esther Lalanne — and currently— Noah Lawrence Holder, working on bespoke briefs all revolving around themes of transportation.
So keep your eyes peeled, ladies and gentlemen, and if you want to check out these colourful pieces check out the links below:
The ITSme Society is a collective of top creative agencies that represent award-winning talent worldwide. The ITSme Society agencies represent illustrators and writers across 7 agencies: Advocate Art, Astound US Inc, Illo Agency, Artistique, Yeon, CWLA, and Collaborate.
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