Illo Agency just wrapped up a beautiful project with AMV BBDO and Johnson & Johnson. It was a historic project for Johnson & Johnson since it was the first time they used illustration and animation within one of their global campaigns.
Illo illustrator Esther Lalanne created truly magnificent illustrations for the project! It is always amazing to see companies like Johnson & Johnson embracing creative change in their advertising, and Illo was thrilled to be a part of this change!
We can’t wait to see more great illustrated ads.
Watch the full animation!
We are extremely excited to announce our first picture book class and mentorship program, in a collaboration between Caroline Wakeman Literary Agency and multi-talented author-illustrator Sally Anne Garland. Your Picture Book Journey: How to Write and Illustrate Your Own Picture Book is a 12-week course for writers, illustrators, and visual storytellers ready to bring their…
When you’re thinking about our favourite stories as a child, we often think about the narrative, the themes, perhaps a particular quote that stood out, but the most memorable elements are always the characters. The reason the characters always stay in our minds is because they are the gateway to the narrative, and all of…
Over the past few years, illustrated covers have become a defining visual language in the Young Adult (YA) and New Adult (NA) book market. And no, this isn’t just a passing trend—it’s a design evolution powered by the viral force of #BookTok, #bookgirlies, and a growing appetite for genre-fluid storytelling. Hear what’s driving the…
Every week we’ll be featuring a new article over on LinkedIn, in our new trend watch series! Graphic novels are having a moment—and it’s no passing trend. From classrooms to bestseller lists, graphic novels are dominating shelves and reading time across all ages. What was once seen as a niche format with a distinct, heavy-lined “comic book”…
By: Vicky Patoulioti, Talent Source Manager, ITSme This year’s Bologna Children’s Book Fair was one to remember. From early mornings to late evenings, our team Vicky, Bhavi, Ed, and Emily — were on the ground offering free portfolio reviews to artists from all over the world. Mornings kicked off with pre-scheduled reviews, while in the…
Illustration by Camipepe By: Edward Burns, CEO, ITSme As AI art tools become more sophisticated, it becomes more important to emphasize our value and status as authentic human artists. Crafting a great bio and portfolio is an excellent way to make an immediate impact. They should allow the client to get to know you in…